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JEFF ZUCKER
President and Chief Executive Officer, NBC Universal

Jeff Zucker is President and Chief Executive Officer of NBC Universal. He has held that position since February 2007.

NBC Universal is one of the worlds leading media and entertainment content companies, with assets that include the U.S. broadcast networks NBC and Telemundo; cable networks USA, SCI FI, Bravo, Oxygen, CNBC, MSNBC and the Weather Channel; movie studios Universal Pictures and Focus Features; digital properties such as Hulu (a joint venture with News Corporation) and iVillage; an extensive array of international television channels in Europe, Asia, and Latin America; and theme parks in Hollywood and Orlando. Formed in 2004 through the acquisition by NBC of Vivendi Universal Entertainment, NBC Universal is 80% owned by General Electric and 20% owned by Vivendi.
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From the original “Sing For Change” YouTube page:
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Sing for Change chronicles a recent Sunday afternoon, when 22 children, ages 5-12, gathered to sing original songs in the belief that their singing would lift up our communities for the coming election. Light, hope, courage and love shine through these nonvoting children who believe that their very best contribution to the Obama campaign is to sing.

Sing for Change was a confluence of hard work, good will, and shared vision. Inspired by ideas raised at a grassroots Obama fundraiser, a music teacher, Kathy Sawada, and the children composed and rehearsed the songs in less than two weeks. Several musicians heard of the effort and volunteered to accompany the children. Parents and older siblings designed and provided the T-Shirts and the banner. There’s a first for everything, but rarely do so many firsts come together at once: for the children and their parents, this is their first performance, first video, first banner, and first involvement with grassroots work on a presidential campaign.

As Sunday approached, a neighbor volunteered a home. Production wizards got wind of the project and offered their help in recording it. The likes of Jeff Zucker, Holly Schiffer, Peter Rosenfeld, Darin Moran, Jean Martin, Andy Blumenthal, and Nick Phoenix rearranged schedules to participate. Holly Schiffer was able to get three High Definition cameras (Panasonic HVX250′s), and an AVID editing facility. When Jeff Zucker went to pick up the camera package, Ted Schilowitz happened to be there and offered a RED camera set up on a Steadi Cam.

What we accomplished in a few hours on a Sunday afternoon embodies the nature of the Obama campaign: its grassroots inspiration, its inclusiveness, its community building. People pitched in quickly for a cause that resonated with them. There were not many conditions: “Think this is a good idea? Want to help? Great. Sunday at 12:00.” At the heart of the project were 22 children and their music. The willingness of all involved to come together for them was a testament to our hope, unity, courage, joy and belief in the future represented by these children.

We are offering the video to everyone, the Obama campaign and all media with high hopes that we can all join together to Sing for Change.

Technical info: Running time = 3 minutes; Standard Definition and HD Broadcast quality

She adds with satisfaction: “It took the lives of so many Israelis.”
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